Anyone else trying to be the uncontested best gift giver while staying on budget, avoiding cheap crap, and finding that one item your friends and family didn’t even know they wanted? 😅

Never fear! Santa Tori is here with feminist gifts under $100 for every person on your list. All of the following gift ideas support a woman-owned business, too!

Heads up, a few of these are referral links. All opinions are my own. I will never partner with a brand/organization I personally do not use/believe in.

Let’s get into it.

Building your feminist holiday gift list

• For your best friend: a matching set from Girlfriend Collective. (I have literally 6 pairs of their leggings and they’re size-inclusive up to 6X); or a class that will make her life better (for a killer, mindful workout, Barre3; for getting out of a funk, my energy coach, Jas).
• For your favorite coworker: a candle that smells great and looks adorable on a shelf.
• For your mom: a massage. She wants a massage. A few of my favorite places to get one: Frenchy’s (Seattle), Life Wellness Center (Brooklyn), or Viva Day Spa (Austin).
• For your sister: a beautiful necklace or set of earrings from Gemma Haus (I love their stuff, you’ve probably seen me in it!). I especially love the Natalie earrings that can be worn two ways.
• For the aspiring chef: rip + pour sauce packets that make an entire dish come together.
• For the friend who just had a kid: play mats that actually look cute.
• For your brother: a pack of raw cookie dough (that can be eaten right out of the carton or baked) that supports women in recovery. Plus, use *Code TORI for $5 off! 
• For your dad/partner/booze lover: a bottle of Boss Molly Bourbon. So good. We love a tasty bottle of liquor, especially made by women in a cute bottle.
• For the non-drinker: zero-proof cocktail kits with seasonal flavors and themes.
• For that person who has nice taste: EADEM skincare (love the cleansing balm).
• For that person who you’re always stumped by: beautiful glassware. No one is mad when they get a new set of pretty cups. 
• For the health nut: Elavi nut butters. They make any snack a treat. Full disclosure: I’m an angel investor.
• For that person with a big trip coming up: a Flytographer session. This is especially great for a honeymoon, but really any traveler will love it.
• For anyone, including yourself: Welllll, the perfect holiday gift for everyone on your list is Financial Feminist. (I’m biased but like, it is. You knew this was coming.) Order from this independent bookstore and get a FREE SIGNED copy!

Remember the reason for the season–and your budget

If you’re looking at these and thinking, I can’t afford this right now, then I’m going to go ahead and give you permission to ignore this and every other gift guide you come across this season. You don’t NEED to get anyone anything, and you can absolutely express your gratitude and love for someone without spending a dime.

And if you are checking folks off your list, don’t forget how important this season is to small businesses. Take the above as inspiration. Maybe you grab a massage gift certificate from a nearby spa or snag a candle at a local maker’s market. 

No matter what, honor your financial boundaries. You get to create the life and world you want to see–one dollar at a time.